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About Alison

Alison Begor is an internationally recognized executive coach, author, and speaker who empowers women to lead with confidence, clarity, and purpose. She partners with professionals across industries to help them elevate communication, strengthen emotional intelligence, and amplify their strategic impact.


With over 20 years of leadership experience in human resources and organizational development, Alison brings a practical, results-driven approach to coaching. Her style is empathetic, actionable, and rooted in real-world experience, guiding clients through complex challenges and transformative growth. She is the author of Work-life in Balance and a frequent speaker on leadership development, time management, and stress management.


In addition to her coaching practice, Alison serves as Chief Human Resources Officer at McBrayer PLLC, where she leads strategic HR initiatives and cultivates a culture of excellence and engagement. Her career spans higher education and nonprofit sectors, including leadership roles at Transylvania University and the University of Kentucky College of Law.


Alison holds a Master of Science in Human Resources and Organization Development from the University of Louisville, is a SHRM Senior Certified Professional, and earned her coaching certification through the Coach Training Alliance. She has also completed advanced coursework through BetterUp’s Coaching Foundations.


Based in Lexington, Kentucky, Alison enjoys hiking, reading, and cheering on her kids at their sporting events. She is passionate about helping clients break through barriers, step into their full leadership potential, and thrive - both professionally and personally.